There are almost unlimited opportunities for marketers to embrace the art of newsjacking in our fast-paced online environment of frequent...

Wow! Momo is a fast-casual restaurant that is quickly expanding across India. This is the world's first and only momo supply chain...

Facebook on Thursday, 28th October, announced that it has changed its company name to Meta. The name change was announced at the Facebook...

"The customer is always right," as you've probably heard. As a consumer, you may have felt that this catchphrase applied to you. But I...

If you're just getting your company off the ground, you already know that social media marketing is a terrific approach to raising brand...

“Life is always like a game because there are so many players. It's time to play because if you don't play with them, they'll play with...

Startup culture is a fairly new term that everyone in the working class has come across at least once in the last year. What is it? Is it...

Eminent psychologist Carl Jung said, ”We cannot live the afternoon of life according to the programme of life’s morning, for what in the...

Search engine optimization a.k.a. SEO is the tool all websites seem to be hyped about these days. SEO is the process of making your...

Afraid that you will forget your speech on stage? Or you will freeze in the podcast for which you have been waiting for so long?...

Entrepreneurs are not born in a day. Years of conscious and subconscious conditioning makes them what they become. This process of...

Building trust doesn't happen in a vacuum. You need to be consistent in your messages, understand the people of your buyers, and deliver...

In the age of branding, AI, and networking, creating a business is essentially being aided majorly by social media and other networking...

Sir Thomas Johnstone Lipton, the first baronet launched Lipton Tea a long time ago! He introduced this brand to the world in 1890 and...

Employee engagement holds different meanings for different people. While some claim it means happy and contented employees, others are of...

In 1975, when the government declared the National Emergency, India was facing something that would go on to be known as the darkest...

In a survey conducted on college students about their interest towards entrepreneurship in Sichuan, China, it was found that, · ...

Chahat Aggarwal saw success early in her life, and she has the many accolades to attest to that. But all that success did not come...

Companies have gained immensely in the current fiscal year with almost 24 companies raising more than Rs 47 Billion to date. The home...

Business environment is divided into 2- 1. Internal- Internal Environment identifies the firm's internal elements, which are frequently...